Traffic levels are very important for any business that wants to measure how their competitors are doing and Quantcast has made it their business to count that traffic and display it in a meaningful fashion. They recently finished their round of funding for $5.7 million through a series A round, and investors included the Founders Fund and Revolution Capital. The San Francisco start-up, Quantcast will be in the running for the very lucrative traffic measurement niche. They currently have traffic ratings for over 20.1 million websites and are crawling new sites at a very fast rate.
I work for Quantcast and might add that we allow publishers of all sizes to better represent their audiences through direct measurement. We call it the “Quantified Publisher Program”.
It is a free program, and thousands of sites have joined up in just the last few months.
It is a great service for publishers yearning to better understand their audiences.
March 22nd, 2007 at 5:06 pm
I work for Quantcast and might add that we allow publishers of all sizes to better represent their audiences through direct measurement. We call it the “Quantified Publisher Program”.
It is a free program, and thousands of sites have joined up in just the last few months.
It is a great service for publishers yearning to better understand their audiences.
For more on the program: http://www.quantcast.com/quantified-publisher.jsp
Also, if anyone has thoughts, please don’t hesitate to contact me!
My best,
Mark
March 25th, 2007 at 12:40 am
Very interestign program. I will have to look into it in more detail.
Thanks,
Bill